Yeah, even here in Germany people think that everything ( I mean the use of the nglish language) is exaggerated. <img src="/ubbthreads/images/graemlins/winkwink.gif" alt="" />
It seems to me as if the marketing of German companies (too many companies, as it seems to me <img src="/ubbthreads/images/graemlins/winkwink.gif" alt="" /> ) tends to believe that "English sounds cool" , so they use English phrases even Germans sometimes don't understand. <img src="/ubbthreads/images/graemlins/winkwink.gif" alt="" />
The worst example was the construction "rewirpower" with the fragment "wir" meaning "we", and it was in red in that word.
Even for me it was hard to see the word "rewire" in it ! <img src="/ubbthreads/images/graemlins/delight.gif" alt="" />