Originally Posted by Stabbey
All right, I'll go for ripping it apart. You do realize the irony in asking us to re-write a press release to be a better description of how the game has changed when we ourselves haven’t seen how it’s changed, right?


I was wondering if somebody was going to pick up on that wink So here's the irony - given the big changes and to make sure we're not giving the wrong impression, we're not releasing any footage before the new artwork is in. This obviously complicates communication, which we want to correct as fast as possible. The plan is to do a major website update as well as a new "What is DC" video this month still, but by then obviously we want the language to be right also wink

Originally Posted by Stabbey

Overall my advice is “You didn’t make a generic game, so don’t make a generic press release.”


You're right, but we're also trying to get something in there that people recognise. One thing we're afraid of is players ignoring the game because it seems too alien to them, whereas in reality it features plenty of stuff they know from other games. But your suggestions make sense - I've just done an update and will do another one.

Thx for the feedback!
*****

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Also, for marketing purposes, enthusiastic fans spreading the word through their social networks and communities are probably a really good idea. I'd certainly love to help promote the game on the other forum I'm a member of, but I'm not going to do that with outdated information. Once there's new information, screenshots, videos and such, then I can make a thread. Post another one of those fansite packs like you did for Beyond Divinity, full of things the fans can use to make their own threads on other forums, and the fans will get to work promoting the game - and they won't even ask to be paid!


Fanpack, coming up.