Maybe Steam early access but this would cause the same misunderstanding as for Planetary Annihilation. Some people - even or especially the press - would probably again too dumb to understand the price tag of the early access build....
Yeah, i never got that whole "PA SUCKS! IT COSTS TO MUCH!" deal. they did it as to not undermine the donations of the backers, whom paid that price on kick starter. They also specifically released the information saying why it costs so much, and as they progress closer to release date and transition from alpha to early beta, and early beta to late beta, the price will drop.
It seems they where blinded by the price tag and didn't realise that they arn't paying X for a game, they are paying X for alpha/beta of a game + the game on release as well as the potential via feed back to directly influence the development of the game.
