Althor that is a marketing problem, of course the fans will buy it (if they have not already bought it on kickstarter) the thing is, if they want to aim new players and if they release it during the steam sold period, the average of bargains, thos new player will prefer buy 3 games for the same price^^

"-Oh that's fullmoon, cuttie cuttie sheep
-baaaaaaOOOOORGH"
***Sprotch***

Weresheeps will rule the world (At least one night every 29 days)