I wish to interject here for a couple of things:
1. I definitely believe the social checks are toned down drastically for the current alpha just to allow for testing and making sure it all works.
2. "Identify Item" definitely works if done right. Gygax's frat joke became a great tool in the right DM's hands for building anticipation and suspense. And I already know the skill that needs to be used for just such a thing. Loremaster.
