Have you tried other DirectX 11 games? This could be a hardware issue (in which case other, similarly demanding games should also be affected), or a driver problem.
Check for updated graphics drivers and Windows updates in general.
If you check the Event Viewer, does that give an error code or 'Faulting Module' file name that might help identify the cause of the crash?
- click Start (or WinKey-R), then type "event viewer" into the search box. in Windows 10, 'event' should bring up 'View event logs'.
- after starting the Event Viewer, expand 'Windows Logs' in the left column and select 'Application'
- in the center column, look for a recent error (maybe sort by Date and Time) for the game
- check the information under the 'General' tab below the list of events, starting with "Faulting application name..."
Especially if the faulting module name is something graphics related, you can try a clean re-install of the nvidia graphics drivers. See
here or
here, for example.
