I don't feel that this is a valid argument to support this. This is a game and the primary function of a game should still be on playability. You can already take these base characters and reshape them yourself, so there's absolutely no justifiable reason for not being able to tailor them to fit your current playthrough.
Personally, I like having companions along that aren't faceless mercenaries with no backstory. But I absolutely loathe feeling that points are wasted, or that their base builds just don't match how I want to play. Since I can already make Lohse into a knight or a ranger when I select her as my main character, there should be nothing that prevents me from fully customizing the companion version of her.
I agree with this.
Swen has already said that they're probably going to at least allow partial character customization for Companions, but I hope that they go full-on and allow for the same amount of customization as you could get by selecting their origin at startup and tweaking from there.