Keep in mind, marketing demographics aren't just based on binary "do you like it" kind of measurements but rather a huge amount of cross referenced points, and Josh Sawyer didn't go in to deep detail, but the comment itself was interesting, to suggest how little crossover there is.

It correlates with the poll from PC Gamer where there is a very unusually clean split in preference between combat systems with a 46/54 split which almost does make it look like a binary split.