A link to a german article about their plans: https://www.heise.de/news/Sitzheizu...funktionen-im-Abo-verkaufen-4836043.html
They are thinking about all things subscription. Its a general trend. Louis Rossman and the right to repair guys have been predicting such a course of action for years. Subscription generates a nice predictable stream of income. Even the things you can actually buy are made hard to repair on purpose. Replacing ICs with new ones of identical function but different connections serves but one purpose: Prevent repairs.
A brave new world in which everything is a service and the starlink satellites above look kindly down on you while transmitting your personal -I mean public- data for the best interest of all.

I sometimes use thought experiments. I don't necessarily believe in every idea I post for discussion on this forum