Turn based tactics and RtwP RPGs aren’t super popular, but RPGs in general are a major mainstream genre.
Here's something we have agreement on. You are absolutely correct. Ultimately, it doesn't matter whether the game is TB or RTwP or isometric or whatever. cRPGs are a very small niche in video games these days even while RPGs (and especially action/first-person RPGs) have become much more mainstream and popular.
This is why I don't accept the D:OS2 sales numbers point that D:OS fans like to throw around. Being the #1 seller in a very small niche is not particularly impressive to me. If the niche is small, then even the #1 seller within that niche is small, and being "bigger" than another small competitor means nothing. Within the overall RPG genre, the sales numbers for games like TW3, Skyrim, and now CP2077 are staggering. So the question for me with BG3's anticipated sales goal is whether it is meant to be in the cRPG league or the RPG league?