Do you work for WotC or Larian? And if neither, how would you know?
As George Takei would say: I read!
I dunno why would i need to work in either company, just to see something so obvious.
Just look around how many people had no idea about DnD ... and now they do, and they gain interest, are learning rules and after they will be done with game ... some of them might search for tabletop experience.
If such expanse of fanbase is not an inpact ... i dont really know what is.
I still dont understand why cant we change Race for our hirelings. Lets us play Githyanki as racist as they trully are!